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(c) Any sign, graphic or numeral display embossed, etched, engraved or <br />otherwise an integral part of the original building's masonry architecture <br />which was in existence prior to the effective date of this subsection (c) may <br />be continued provided such sign, graphic or numeral display is maintained <br />as originally designed and intended. <br />1329.16 APPEAL PROCEDURE. <br />A variance from the strict application of the provisions of this chapter may be <br />granted by the Board of Building Standards in regard to an existing <br />nonconforming sign or a new sign to be installed, erected, constructed or <br />painted, if the Board finds that requiring strict compliance with the provisions of <br />this chapter may impose an undue hardship and that the granting of the variance <br />from the provisions of this chapter will not depreciate or damage neighboring <br />property, will not create a safety hazard and will not be contrary to the purposes <br />of this chapter. The procedure for applying for variance and the hearing therein <br />shall be the same as in cases involving zoning variances. <br />1329.99 PENALTY. <br />Any person, firm or corporation violating the provisions of this chapter shall be <br />guilty of a misdemeanor and upon conviction shall be fined not more than two <br />hundred dollars ($200.00) for each offense. Each day that a sign is erected or <br />maintained in violation of this chapter shall constitute a separate offense. <br />shall be and is hereby amended to read as follows: <br />CHAPTER 1329 <br />Signs <br />1329.01 INTENT. <br />(a) Sign regulations, which control the type, design, size, location, illumination <br />and maintenance thereof, are established in order to achieve, among others, <br />the following purposes: <br />(1) To provide reasonable, yet appropriate, conditions for identifying and <br />advertising goods sold or services rendered within the City by relating the <br />size, type and design of signs to the type and size of establishments; t <br />(2) To control the design of signs so that their appearance will be aesthetically <br />harmonious with their surroundings and an overall urban design for the <br />area; <br />(3) Promote pedestrian and traffic safety by minimizing sign hazards and <br />obstructions; <br />(4) To promote attractive and maintain high value residential districts. <br />(b) In establishing these objectives the City has determined that, clearly <br />articulated regulations and design standards will effectively promote high <br />quality signs that enhance the appearance, function and character of the <br />community. All signs not conforming with the provisions of this chapter <br />are hereby declared a nuisance. It is further declared that the regulations <br />