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M.V. ORDINANCE N0. 85-16 <br />Page -7- . <br />in series, should have a continuity of design. <br />(b) Style and Color. The style of a sign shall be <br />generally consistent throughout the particular building or <br />block involved; all signs shall have a background darker than <br />the lettering. <br />(c) Letterina. The lettering on a sign shall be <br />large enough to be easily read but not overly large or out <br />of scale with the building upon which it is placed. An <br />excessive amount of information on signs, where a visual <br />clutter could create a potential saf ety hazard to motorists <br />or pedestrians, shall not be permitted. All letters, figures, <br />characters or representations in cut-out or irregular form <br />maintained in conjunction with, attached to, or superimposed <br />upon any sign shall be safely and securely built or attached <br />to the sign structure. <br />(d) Materials. Signs shall be fabricated on and out <br />of materials which are of good quality, good durability and <br />complimentary to the building of which they become part. <br />(1) Every permitted sign shall be securely attached <br />to the building, walls, marquees, or structures using <br />suitable supports, metal anchors, bolts, braces and the <br />working stresses of fastenings shall not exceed one <br />quarter of their ultimate strengths. <br />(2) Wall signs attached to exterior walls of solid <br />masonry or concrete shall be saf ely and securely <br />attached to same by metal anchors, bolts, or lead <br />expansion anchors of not less than three-eighths <br />inch in diameter and shall be imbedded to manufacturer's <br />required depth for device used. <br />(i) No wooden blocks or anchorage with wood used <br />in connection with screws, nails, spikes, or <br />staples shall be considered proper anchorage. <br />(ii) Wall signs attached to wood walls may be <br />supported by lag screws of not less than <br />one fourth inch in diameter, but must be <br />of size and length to support load involved. <br />(e) Struct-u'ral Design. Any graphic, or other sign <br />structure, marquee, canopy or awning as defined in this Chapter, <br />shall be designed and constructed to withstand a wind pressure <br />of not less than thirty pounds per square foot of 'net surface <br />area, allowing f or wind from any direction, and shall be <br />constructed to withstand loads as required in the Building <br />Code. Signs shall not be attached to parapets. The construction, <br />bracing, anchorage and support of permanent signs shall be in <br />accordance with the requirements of the Building Code of