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Ballroom Sales <br /> 2008 2009 2010 2011 2012 2013 <br />Total Sates $402,993 $452,527 $456,632 $547,597 $586,905 $550,000 <br />Large Ballroom Events $261,699 $378,108 $405,191 $466,941 $534,911 $495000 <br />Miscellaneous Revenue $141,293 $74,419 $51,440 $80,656 $51,994 $55000 <br />Total # Large Events 30 39 42 42 49 41 <br />Average # Guests Per Event 191.6 190.5 183.5 197.4 180.2 185 <br />Average Revenue Per Event $8,723 $9,695 $9,647 $11,118 $10,917 $12073 <br />Average Revenue Per Guest $46 $51 $53 $56 $61 $65 <br />* Large Ballroom Events vs. IMiscells:neous Revenue -Springvale Ballroom tracks its revenue in two <br />different catergories: Large BaNr+oarn Events >~ MisceNaneous Revenue. Any event generating revenue of <br />$5,000+ is categorized as a Lam Batlroom event, white aH other events are placed in Miscellaneous <br />Revenue. Miscellaneous Revenue events include small parties, rentals, and dances/dance lessons held <br />by primate groups. <br />* Miscellaneous Revenue - In 2008, Miscellaneous Revenue consisted of Springvale sponsored <br />Ballroom Dances that were held on Friday and Saturday evenings. As the popularity and profitability of <br />Ballroom Dancing declined, Springvale replaced these events with larger, more profitable events which <br />include mostly wedding receptions. Therefore as the number of large events increased, the amount of <br />Miscellaneous Revenue decreased. In 2011 Springvale saw a spike in miscellaneous revenue due to a <br />small increase in smaller events, as well an increased deposit required by large events. <br />*Total # Large Evsnts -Most large events are held on Saturday evenings, the most popular night to hold <br />such events. Springvale does offer reduced pricing to entice events to move to Friday evenings. Also, <br />reduced pricing is offered for less desirable off-season dates (after Thanksgiving and through Easter.) <br />* Average # Guests Per Event -Springvale is somewhat at the mercy of each event for this figure.. <br />While Springvale does require a minimum of 150 guests for a Saturday event, and 100 for a Friday event, <br />each event can not guarantee how many guests will RSVP above these requirements. For example, if <br />Springvale would have averaged 195 guests for each event in 2012 (similar to 2011), Springvale <br />potentially would have seen a $44,835 increase in overall Ballroom revenue for 2012. Springvale did <br />increase the required number of guests for a Friday to 125 for 2013. <br />Springvale Golf Course and Ballroom <br />A 5871 Canterbury Road I North Olmsted, Ohio 44070 P440-777-0678 E youngm~north-oknsted.c.~n <br /> <br />