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6151 Wilson Mills Road <br />Suite zzo <br />Cleveland, Ohio 44143 <br />440.220.6990 <br />www. M B3Consulting.com <br />April 12, 2013 <br />Kimberly Wenger <br />Planning Director <br />City of North Olmsted <br />5200 Dover Center Road <br />North Olmsted, Ohio 44070 <br />Dear Kim, <br />I prepared the following scope of services that I believe will allow us to continue to effectively advance <br />the business retention and expansion objectives of the city of North Olmsted. <br />Scope of Services <br />? Business Retention and Expansion <br />Studies show that nearly 80% of jobs created in a community are from existing businesses in the <br />?. community. Therefore, it is critical to the long-term economic success of a community to undertake <br />business retention and expansion strategies. I will use a variety of inethods to reach out to local <br />businesses to understand their needs and thereby, develop and implement actions to support the <br />retention and expansion of existing businesses. <br />This will include, but not necessarily be limited to, meeting with existing businesses to identify <br />expansion opportunities, linked target industries and companies, business threats, risks of closure, etc. I <br />will identify and pursue redevelopment opportunities for strategic land parcels, towards catalytic <br />growth of North Olmsted as a preferred commercial district in the region. Our business retention and <br />attraction strategies will identify and prioritize target project types that mesh with the city's goals, <br />resources, strengths, and weaknesses. <br />? Business Attraction & Marketing <br />Business attraction is the most publicized and recognizable economic development strategy because it <br />creates many jobs at one time and because of the use of incentives and marketing. I will target the <br />following business sectors for our attraction efforts: high technology firms, regional headquarters and <br />back office operations, health care businesses, retail and service sector employers. As part of our <br />business attraction efforts, I will use marketing techniques to promote the City's strong business <br />location factors that are important to the type of businesses listed above.