04/16/1997 Minutes - Laserfiche WebLink

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illwuinated letters. He claiified that the fi•ont is Diyvit aud the rest of the build'uig is existing brick. A brick sample was presented that was intended to inatch the existiug, but Mr. Yager believed it was a lot more yellow. The contractor noted the colors would match once the existing brick is cleaned. Th members studied the samples. Mr. Matkaovich advised that the site lighting and landscaping were ali approved when the Saturn building was renovated. N1r. Yager stated that there was no way that this is a corporate desigu ideutity, it is not desigu, there is a lack of design, and u.uder designed. During discussions of Saturu, a subinission had been inade, and there was talk about co-coordinating tlus building with the Satuin building. The previous arclutects had done the Lexzs aud Infinity building and Mr. Yager had suggested that they look iuto tlie same sort of desigu. As far as he is concerned, tlus show room is no different fi•om the present design and he did not thiuk that this board would be interested in accepting tliat subinission. NLr. Fiye stated that at that time, Toyota did not have an image look at all, and the plans submitted then were for a combined Toyota/Mazda dealership to fill that space. That was never done because Toyota was redesiguing the look of all of their dealerships, called Toyota Iinage, USA, and postpoued construction of the building uutil tlus process was completed. In the inteiim, the Mazda busiuess went dovvnhill to the point where Mazda was asked to leave. Now for the last six months N1r. Fiye has beeu working with Toyota to ineet theu- uew look. Mr. Yager would like to see pictures of other dealerslups with tlus concept. The arclutect presented pictures of the existiug facility. N1r. Frye stated that the pole sigu was approved previously, and they would bring in dimensions of the wall sigu later. He was advised that the pole sign aud auy other uon-conforming signs would have to be reinoved in by January l, 1998. Mr. Frye was not aware of tlus requireinent. Mr. Yager would like to see sometluug that shows that tlus desigu is theu corporate unage. Mr. Frye explained he has a book showing both the inteiiors and exteriors of the uew coucept. Mr. Yager stated that in 1995, Iulage USA was uot acceptable to this board. 1VIr. Frye advised the Image USA concept was not existiug in 1995. Mr. Zergott Uelieved that iu 1995 the board wanted the two dealerships to work together and coinbine arclutectural features since they are so close together. Mr. Fiye stated tha the desigu eleinent is Dryvit. Satuiu has certain eleinents that they tliiuk are unportant, whereas Toyota's desigu is inore glass aud less Diyvit. He caunot cominent on the manufacturer's ideas or what they are trying to focus on. 1VIi•. Fiye explained he fought Saturn on theu• look since it eliminated the glass, so people could not look in aud see what it was, aud it made the building look stark. Toyota did more of what traditioual auto retailers should do. He believed that the looks are similar because of the materials and colors. Mr. Liggett had a problem because of all the straight liues. He would like the proposal to incorporate more dimeusioual ability, similar to the Saturn Dealerslup. Eveu though Saturn has less glass, the features of the buildiug and the displays draw people in, wluch is a unique thing to do. This is a traditional way of doing it but some of those are ruu dowu and ragged. This is straightforward with no frills. Mr. Liggett liked the rouuded columns ou the corner with the glass behind, but since there is such a long front, he wondered if they could not incorporate some of those corners iu the center of the building, wluch would give more repetition and inoveineut inside the buildiug. Mr. Frye advised he was not successful in conviucing Toyota to tiy tlus type of desigu. Mr. Matkaovich agreed and stated that Toyota wauted to maintaiu the one/thu•d-two/thu•d distiibutiou in the frontage in order to conform to the Toyota USA image. Mr. Liggett did not believe putting in inore columns in the middle would change the image. Mr. Frye would like a letter sent to Toyota explauung this and Mr. Yager suggested seuding them the excerpts of Febiuary 22, 1995 miuutes wluch describe tlus boards recommendations. He elaborated tonights minutes also will be available ui short time. A major objection to the proposal was that the two buildings were not tyed together. Nir. Yager stated tlus proposal reminded him of the Lexus and Iufiuity dealerships, whereas he preferred the Satuin type building as it had more thought and desigu. Tlus is iuerely taking off a wood fascia aud putting on a Dryvit fascia, that is not a design, nor i; it a national image, the design is relatively inuudane. He asked on February 22, 1995 to have somebod; from Toyota call lwn to discuss theu national design image, and he has heard notlung from them. He 4